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Zasport: олимпийская форма на каждый день

Новая российская марка, не так давно презентовавшая олимпийскую ( еще и повседневную)коллекцию, не собирается останавливаться. 20 декабря они открыли свой флагман на Новом Арбате, а 21 — pop-up корнер в ЦУМе, запустив специальную капсульную коллекцию. Мы решили не перечислять бесконечный список звездных гостей открытия магазина марки, а остановиться на ее достоинствах. Заодно отобрать самые интересные вещи из всех коллекций.


У бренда уже несколько успешных коллекций. Сейчас в продаже олимпийская, кэжуальная и капсульная с ЦУМом. Летом была представлена юниорская экипировка, а ещё патриотичная линейка Russians did it. Olympic и casual можно найти во флагмане на Новом Арбате, 26. В корнере в ЦУМе помимо капсулы представлены самые яркие луки из олимпийской и casual-коллекций: спортивные костюмы, свитера и водолазки с олимпийскими кольцами, шапки-петушки и шарфы с авторским принтом, куртки с лямками, которые можно носить на плечах как рюкзак, толстовки с надписями “добро”, “жизнь”, “радость”, парки, кроссовки. Капсула же состоит из худи и толстовок с геометрическим принтом в виде триколора, надписями MUST, MUST HAVE и MUST SHOW — MUST SEE — MUST TRY — MUST HAVE. В общем, вся эта коллекция – просто MUST, но будет она в продаже только до 21 января. Так что торопитесь разобрать то, что еще не разобрали! А после 21 января приходите в корнер в ЦУМе, чтобы оценить олимпийскую и кэжуал линейки.

Мы считаем, что даже если вы не олимпиец или не спортсмен вовсе – вы все равно имеете полное право носить олимпийскую форму. Ну она же такая красивая и удобная, да еще в самом эпицентре тенденций тут, понимаете ли. Поэтому смело отправляйтесь в один из магазинов и выбирайте себе свитер-водолазку с олимпийскими кольцами, шарф и футболку с гордой надписью RUSSIA. Не бойтесь сочетать это с обычными вещами из вашего повседневного гардероба. Или просто выберете что-то из casual-коллекции ZASPORT, например, красный пуховик, толстовку с надписью «Добро» или «Жизнь» (да, кириллица сейчас в тренде), ультрамодные кроссовки в стиле Balenciaga… Или вообще total look! Ниже подборка с самыми интересными вещами из всех коллекций ZASPORT.


Текст — Анастасия Леушкина

Иллюстратор — Татьяна Леушкина

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